Search Engine Journal - Marketing News, Interviews and How-to Guides
Search Engine Journal is dedicated to producing the latest search news, the best guides and how-tos for the SEO and marketer community.
Google researchers reduce AI hallucinations in RAG by using a sufficient context signal and model confidence The post Google Researchers Improve RAG With “Sufficient Context” Signal appeared first on Search Engine Journal.
An Ipsos study commissioned by LinkedIn finds AI tools can cut sales cycles by a week, helping close deals faster. The post LinkedIn Study: AI Shortens B2B Sales Cycles By 1 Week appeared first on Search Engine Journal.
AI tools are creating fake URLs causing 404 errors. Google's John Mueller offers guidance to navigate this issue. The post Google’s Mueller Predicts Uptick Of Hallucinated Links: Redirect Or Not? appeared first on Search Engine Journal.
Google's John Mueller advises SEO professionals to reconsider how their work fits in with today's business needs. The post Google’s Muller Cautions SEO Pros On Changing Business Needs appeared first on Search Engine Journal.
Find out how Agentic AI simplifies SEO workflows, allowing human experts to leverage agents for increased efficiency and improved rankings. The post Agentic AI In SEO: AI Agents & Workflows For Ideation (Part 1) appeared first on Search Engine Journal.
Join us and dive into data-backed strategies from GatherUp's analysis of tens of thousands of businesses to uncover the real impact of online reputation management. The post Unlock Local SEO: Online Review Trends Broken Down by Industry [Webinar] appeared first on Search Engine Journal.
Avoid traffic loss during enterprise site migration by implementing an organized approach and involving key stakeholders in the process. The post A Guide To Enterprise-Level Migrations (100k + URLs) appeared first on Search Engine Journal.
2024's top SEO podcasts offer deep dives into search marketing, analytics, and industry trends. The post Top SEO Podcasts For 2025 appeared first on Search Engine Journal.
Google requires ecommerce stores to specify in their structured data which country their return policies apply to. The post Google Updates Structured Data Requirements For Return Policies appeared first on Search Engine Journal.
Google expands Gemini with free limited access to Deep Research, improved Flash Thinking 2.0, and new personalization features. The post Google Opens Gemini Deep Research To Free Users (With Limits) appeared first on Search Engine Journal.
Google Gemini's integration of Search history blurs the line between traditional Search and AI assistants The post Google Search History Can Now Power Gemini AI Answers appeared first on Search Engine Journal.
Google has begun rolling out the March core algorithm update, which is expected to complete in two weeks. The post Google Begins Rolling Out March Core Algorithm Update appeared first on Search Engine Journal.
SEO is a long-term investment. Align it with business objectives, prove its impact, and secure funding with a data-driven, strategic approach to budgeting. The post How To Justify And Make A Business Case For SEO Budgets appeared first on Search Engine Journal.
Is your content working as hard as it should? Learn how to amplify your reach with a multi-channel strategy that delivers results. The post The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach appeared first on Search Engine Journal.
The All-in-One WP Migration and Backup plugin has a high-severity vulnerability that puts over 5 million sites at risk The post WordPress Backup Plugin Vulnerability Affects 5+ Million Websites appeared first on Search Engine Journal.
Google publishes new Robots.txt documentation that provide SEOs and publishers with a refresher on how to control search crawler behavior The post Google Publishes New Robots.txt Explainer appeared first on Search Engine Journal.
Find out if you're visible within Google's AI Overviews (Google AIO). Learn AI prompts you need to find out where you rank on 2025 SERPs. The post Google AIO: 4 Ways To Find Out If Your Brand Is Visible In Generative AI [With Prompts] appeared first on Search Engine Journal.
Study reveals most used AI models for text, image, and video generation, highlighting adoption trends and emerging industry leaders. The post AI Model Showdown: Top Choices For Text, Image, & Video Generation appeared first on Search Engine Journal.
Wix introduces new Automations to help businesses turn customer actions into revenue and stronger engagement The post New Wix Automations Makes It Easy To Grow Revenue And Engagement appeared first on Search Engine Journal.
With AI reducing traditional search traffic, expanding SEO efforts into emerging markets can help businesses capture new revenue and stay ahead of competitors. The post Using SEO To Capture Growth Opportunities In Emerging Markets appeared first on Search Engine Journal.
Tune into the SEO for Paws live stream conference. Engage with industry experts and support a charity supporting pets affected by the war in Kyiv. The post SEO For Paws Free Live Stream Conference Returns For 2025 appeared first on Search Engine Journal.
Speed up your WordPress site while keeping everything working as it should. Adjust hosting, caching, security, and plugins for best results. The post How To Improve Speed And Performance For A WordPress Site appeared first on Search Engine Journal.
Leaked Slack chats show Matt Mullenweg is considering pushing WordPress releases to late 2027 The post Mullenweg Considers Delaying WordPress Releases Through 2027 appeared first on Search Engine Journal.
Is compressibility an SEO myth? The surprising facts about whether Google uses compression as a quality signal The post Is Google’s Use Of Compressibility An SEO Myth? appeared first on Search Engine Journal.
Google’s AI Mode competes with Deep Search, shifting how users find information. See how this impacts search traffic, SEO, and the future of online research. The post Deep SEO: The Potential Impact Of AI Mode And Deep Search Models appeared first on Search Engine Journal.
Is your SEO career at risk in the era of AI? Find out how to excel and make an impression in this new SEO landscape. The post Ask An SEO: How Can You Distinguish Yourself In This Era Of AI Search Engines? appeared first on Search Engine Journal.
The DOJ moves to split Google’s Chrome browser and curb anticompetitive practices in a new antitrust filing The post U.S. DOJ Antitrust Filing Proposes 4 Ways To Break Google’s Monopoly appeared first on Search Engine Journal.
YouTube's Rene Ritchie advises creators on adapting to mid-roll ad changes, recommends combining automatic and manual placements. The post YouTube’s Creator Liaison Shares Advice For Mid-Roll Ad Changes appeared first on Search Engine Journal.
An email from Sergey Brin suggests that vibe coding may soon influence search algorithm development, impacting SEO The post Why Google May Adopt Vibe Coding For Search Algorithms appeared first on Search Engine Journal.
Researchers find AI writing tools like ChatGPT and Claude create specific patterns. These patterns can help you spot and edit AI content. The post AI Writing Fingerprints: How To Spot (& Fix) AI-Generated Content appeared first on Search Engine Journal.
Dive into three trends for YouTube that matter most for marketers and discover ways to leverage them for success. The post The Top 3 YouTube Trends To Pay Attention To Right Now appeared first on Search Engine Journal.
Explore the power of AI in PPC reporting. Discover how it fills data gaps, surfaces insights, and streamlines reporting. The post 3 Ways AI Is Changing PPC Reporting (With Examples To Streamline Your Reporting) appeared first on Search Engine Journal.
Google advises against redirecting all 404 pages to the homepage, recommending proper redirects or maintaining 404 status codes. The post Google’s Martin Splitt Warns Against Redirecting 404s To Homepage appeared first on Search Engine Journal.
Google discontinues the Page Annotations feature, which diverted traffic from websites back to Google's search results. The post Google Discontinues Controversial “Page Annotations” On iOS appeared first on Search Engine Journal.
Looking for fresh content ideas? Explore these 14 uncommon types of digital content to spice up your marketing campaigns. The post 14 Digital Content Types You’re Probably Not Using Enough appeared first on Search Engine Journal.
Explore proven strategies for creating high-performing landing pages that guide users towards action and conversion goals. The post 10 Top Converting Landing Pages That Boost Your ROI [With Examples] appeared first on Search Engine Journal.
A new study finds Google's expansion of AI Overviews correlates with declining clickthrough rates for informational queries. The post Google CTR Study: AI Overviews Rise As Click Rates Decline appeared first on Search Engine Journal.
Learn how to make Google ads for low budget work for you, even with limited spending, to achieve your marketing goals. The post Ask A PPC: Is Google Ads Still Good Value For Money For Low Budget Accounts? appeared first on Search Engine Journal.
Improve your local business's visibility with schema. Learn how structured data can help search engines understand and showcase your website better. The post Local SEO Schema: A Complete Guide To Local Structured Data & Rich Results appeared first on Search Engine Journal.
Matt Mullenweg shares three reasons why WordPress will grow stronger in the near future and his thoughts on succession planning The post WordPress’s Next Phase: Mullenweg Shares What’s Ahead appeared first on Search Engine Journal.
Google updates robots meta tag document with details on managing how content appears in new AI Mode. The post Google Updates Robots Meta Tag Document To Include AI Mode appeared first on Search Engine Journal.
Avoid SEO penalties from duplicate content. Discover how canonical links can help manage multiple domains without hurting rankings. The post Ask An SEO: How To Handle Duplicate Content Across Multiple Domains appeared first on Search Engine Journal.
Google enhances search with Gemini 2.0-powered AI Overviews and launches premium "AI Mode" for Google One subscribers. The post Google Upgrades AI Overviews With Gemini 2.0, Launches AI Mode appeared first on Search Engine Journal.
Understand the role of digital marketing KPI in overcoming attribution issues while using analytics tools for better insights. The post Mapping Digital Marketing KPIs To Business Outcomes appeared first on Search Engine Journal.
Google has launched AI shopping tools that help customers find real clothing items based on generated images. The post Google’s AI Shopping Tools Transform Ideas Into Real Products appeared first on Search Engine Journal.
Structured data markup turns your website into a strategic asset, expanding discoverability and aligning your brand’s data with the future of AI-driven search. The post CMO Guide To Schema: How Your Organization Can Implement A Structured Data Strategy appeared first on Search Engine Journal.
Google launches QR code feature for Business Profiles, making it easier to send customers directly to the review page. The post Google Business Profile Update: QR Codes For Review Pages appeared first on Search Engine Journal.
A new study examines how Google, ChatGPT, and DeepSeek vary in handling health, legal, and political queries. The post How Google, ChatGPT, & DeepSeek Handle YMYL Queries appeared first on Search Engine Journal.
Is Chegg facing an inevitable decline due to AI? Discover the nuances behind its revenue drop and industry changes. The post CheggMate appeared first on Search Engine Journal.
Does PPC impact SEO? Find out if dwell time and user engagement from Google Ads influence search rankings—and what actually moves the needle. The post Ask An SEO: Does Dwell Time After Google Ad Clicks Impact Organic Rankings? appeared first on Search Engine Journal.
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